Our blog features the trends, best practices, and other information
we believe will help us–you and I–to achieve top results.

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A Lasting Impression

December 15th, 2009 | Filed under: Resources

Today I attended a webinar about synthetic papers and their uses, including growing applications in the short-run digital world. For most everyday uses, synthetic papers are not a practical option because of their expense and long-term impact on the environment. However, when your piece is intended to be long-lasting, needs to be durable, tear-resistant, waterproof, [...]

I kid you not: Poo Poo Paper

December 8th, 2009 | Filed under: Curiosities

If it had not been for the source—How Magazine—I would have immediately thought this was a joke. But it is for real. Poo Poo Paper made from animal dung (and made sanitary by the paper making process). I guess the dung of certain animals such as Elephants is both plentiful and fibrous making it a [...]

Paper – A Key Consideration

December 8th, 2009 | Filed under: Resources

Choosing the right paper for your project is a key component to the project’s success. Focusing on a few key factors helps us select the most appropriate paper for the project at the beginning of the design process to insure the paper complements the design and message of the project.

Project Site Notice: Upgrade means new log-in

December 3rd, 2009 | Filed under: Notices

37signals, the company who provides our online project management software announced a major upgrade that will require you to change your login to our project site. In a few weeks they will be launching a completely new username and password system they are calling 37signals Accounts. This means that everyone (including you, our clients) who uses a 37signals product, like BaseCamp, will need to pick a new username and password. You’ll only have to do it once, and it will only take a few seconds.

Using Social Media for Business

December 2nd, 2009 | Filed under: Marketing Tips

Social media takes word-of-mouth to the next level. You become a participant in the online community. The goal of social media is not to make a sale directly, but to get people to talk about you and your brand. Share news, success stories, tidbits that make your company more personal, etc. If your followers feel that what you have posted is worthy, they will share it with their followers and some of their followers may do the same, expanding your brand awareness.

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